Tag Archives: market culture

The Challenge of Collective Action in Racialized Market Culture

By John Brueggemann

I will never forget April 29, 1992. In Atlanta, “the city too busy to hate,” we eagerly awaited the verdict for the police officers who beat Rodney King. When the decisions were announced, everyone I knew was aware that vastly different reactions were unfolding among blacks and whites.

That same week Freaknik was held, which was a large annual gathering of students from historically black colleges. Thousands of kids came to Atlanta to party. They were known for riding around on top of cars and disrupting traffic downtown, which of course drove the city’s leadership crazy. Out of curiosity I took a walk in Piedmont Park one afternoon to check it out. The whole thing seemed pretty familiar (a bunch of drunk college students having fun and trying to hook up) and notably less dramatic than the media coverage had suggested. As I walked back to my car, several young black men drove by. One yelled: “hey man, what you think about that verdict?” The car slowed as I kept walking. I said: “It was fucked up.” “You don’t sound like you mean it,” he said, with a note of menace. I got focused as I took the last few steps to my car, got in, and left.  Continue reading

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